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CX Horizon NGO Knowledge and Digital Insights Database
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- Section: Case Studies Laboratory
A practical guide to creating documentation that AI can easily understand. We provide a ready rubricator template and explain the principles of writing instructions without unnecessary filler.
- Section: Case Studies Laboratory
We examine the classic example of peak load in retail, when customers flood support with questions about order statuses. We walk through step-by-step how connecting a smart assistant helps avoid
- Section: CX and AI Academy
We compile the most popular words from the AI world (prompt, LLM, hallucinations, machine learning) and explain them in plain language without programming. A cheat sheet for beginners.
- Section: CX and AI Academy
We break down the difference between these two approaches. Why having many messengers is not yet omnichannel — and how to unite all requests into one convenient system.
- Section: CX and AI Academy
What is communication tone and why it must be consistent across all channels. Using examples, we show the difference between formal, friendly, and empathetic Tone of Voice.
- Section: CX and AI Academy
We analyze the most common “sins” of customer support: from ignoring messages to template replies. We give advice on how to fix the situation and restore loyalty.
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A step-by-step guide on how to ask customers about service quality without being intrusive. Simple survey tools and principles for forming questions.
A curated selection of safe and accessible tools for translation, text writing, and idea generation. Ideal for those who want to try AI without a separate budget.
We analyze the critically important testing stage. What to pay attention to, how to verify response logic, and why it is important to involve real users, not just developers.
“We believe that true digital transformation begins not with buying software, but with changing your mindset. Technology is just a tool. You are the master.”
Team of the CX Horizon State Organization
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