Case Studies Laboratory

Автоматизація благодійного фонду: розбір типового кейсу порятунку часу волонтерів

Automation of a Charitable Foundation: Analysis of a Typical Case of Saving Volunteers’ Time

We analyze a situation where a flood of similar requests for humanitarian aid overwhelms the team. We show how implementing a simple text-based bot powered by artificial intelligence takes on the lion’s share of routine tasks, freeing people to handle complex crisis issues.

Розділ: CX and AI Academy

Omnichannel vs. Multichannel: Where Should Your Service Be?

We break down the difference between these two approaches. Why having many messengers is not yet omnichannel — and how to unite all requests into one convenient system.

Розділ: CX and AI Academy

Omnichannel vs. Multichannel: Where Should Your Service Be?

We break down the difference between these two approaches. Why having many messengers is not yet omnichannel — and how to unite all requests into one convenient system.

Розділ: CX and AI Academy

Tone of Voice in Support: How Your Brand Voice Affects Trust

What is communication tone and why it must be consistent across all channels. Using examples, we show the difference between formal, friendly, and empathetic Tone of Voice.

Розділ: CX and AI Academy

Why Customers Leave:
5 Communication Mistakes That Destroy Trust

We analyze the most common “sins” of customer support: from ignoring messages to template replies. We give advice on how to fix the situation and restore loyalty.

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